REMA : the new talk in industry

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On Friday, March 22, 2019, Nigerian super-Producer, Don Jazzy announced the signing of another Mavin. The act was later revealed to be Rema, an 18-year-old artist. In the social media post which Don Jazzy used to make the announcement, he says,”Rema is a super talented young artist I have no doubt is going to be the future of Afrobeats.”

A few days later, on Monday, March 25, 2019, Rema released ‘Rema EP’ which contains four cohesive and well-produced songs that basically appeal to different sub-demographics of mainstream Nigerian music and showcases his obvious talent – the presumed reason why a powerhouse like Mavin records would ever have gotten involved

On the opening track to the EP, ‘Iron Man,’ one immediately understands the afrolife/afrobeats school that birthed the 18-year-old Rema.

Although lyrically, the song rings from generic to bland, it gets salvaged by commendable vocal manipulations that mimics the typical Indian song, in line with the major string on the song and an equally commendable beat.

While the song is not lyrically informative, and tells nothing new than the very familiar ‘ratchet love stories’ that Nigerian commercial/dance music has come to be known for, one understands that Rema has to make something to announce himself to the market.

 

news post – pulse

 

 

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